FTW creator programme / applications open

We don’t care
how many followers
you have.

We care whether you make people feel something. If your content has a point of view, your people trust you, and FTW feels like something you’d genuinely wear—come work with us.

Apply to collab
Not thisFollower count.
Perfect feeds.
Copy-paste content.
ThisA real voice.
A real audience.
A point of view.

Three ways in

Pick your lane.

01

Gifted

We send you an FTW piece. You style it your way and share honest content if it fits your world.

  • Free FTW piece
  • Creative freedom
  • Feature opportunities
02

Affiliate

Your audience gets a personal code. You earn commission on every qualifying sale it creates.

  • Personal discount code
  • Commission per sale
  • Early drop access
03

Design a drop

For creators with a sharp idea and a community ready to wear it. Build a limited FTW piece with us.

  • Co-created concept
  • Limited release
  • Revenue share

How it works

Simple. Human. No agency theatre.

  1. 01Apply below
  2. 02We review the fit
  3. 03We agree the lane
  4. 04You make it yours

Creator application

Tell us who you are.

Before you ask

FAQs.

Do I need a minimum follower count?

No. We look at voice, quality, trust and whether your content feels like a genuine match.

Where can creators apply from?

Anywhere we ship. FTW ships worldwide, although timing and availability can vary by destination.

Do I have to post if I receive a gifted piece?

We agree expectations before anything ships. We want honest content—not forced praise or a copied script.

How quickly will I hear back?

We aim to review applications within three business days. If the timing is not right, we may keep your details for a future drop.